Neuchatel, September 1st, 2022 – Following the success of its first two tourbillons produced in Switzerland – launched in the last few months – BA111OD has not forgotten the first Swiss Made watches that made the brand successful. For the fall, the brand is bringing out an elegant three-hand model, with an opening in its smoked dial. In stock and already on sale, it is a clear indication of BA111OD’s intention to consolidate its presence in this segment and make an impact in it.
Since 2019, BA111OD has been creating a surprise with each new launch, coordinated via the LinkedIn platform then at private events, organized with and for the brand’s Afluendors (short for “ambassador, influencer and vendor”). Each time with the same formula: the presentation, to a growing community, of spectacular watches of strong identity and powerful design, thanks to the talent of Senior Designer, Liliane Murenzi.