Neuchâtel, February 2025 – True to its commitment to quality and innovation, BA111OD takes a significant step forward by unveiling its first chronometer-certified model by the Geneva Chronometry Observatory. This timepiece seamlessly combines watchmaking excellence, minimalist elegance, and versatility, without compromising accessibility. Designed to accompany every moment of daily life, this new Chapter 7 establishes itself as the ideal accessory for free-spirited and active individuals. Its 40mm stainless steel case naturally adapts to all wrists and styles, from the office to sporting adventures. The chronometer- certified automatic movement ensures outstanding reliability, while its 100-meter water resistance and contemporary design make it a dependable companion—whether in the city, on snowy slopes, or by the water. Available in four variations, with a stainless steel or rubber strap, this model embodies the perfect balance between performance, refinement, and accessibility. An invitation to experience the best of Swiss watchmaking, with simplicity.

The new Chapter 7 models are already available for pre-order on www.ba111od.com and via the Community App, as well as in official points of sale starting in May 2025, at prices of CHF 760.- for versions with a rubber strap and CHF 820.- for those with a stainless steel bracelet.